First, Understand It's a Mindset Shift Making the switch to service revenue is something many integrators know they need to invest in but seem to be having a tough time with getting it off the ground. A lot of the struggles just have to do with old habits being hard to break. The as-a-service approach is much different from the traditional one-and-done transactional type of selling everyone ... Read More
I've been on the procurement side of the technology industry for over 25 years, singing the praises of recurring revenue, and trying to help integrators attain it. While many understand the concept of recurring monthly revenue (MRR) and believe in its value, most end up expressing hesitation about even attempting to make a recurring revenue sale, like a technology-as-a-service solution sale. Read More
Over the past 30 months, we surveyed over 194 US-based technology integrators. Despite these findings, it is still astonishing that integrators are not making dramatic changes to their business model or are still only dabbling in services as opposed to building complete strategies around them. Look at the below four data points and let’s unpack why more integrators are not selling services and ... Read More
by: Jill Duran
Learn about why technology-as-a-service makes the most logical business and financial sense in today's environment for most organizations. These three listed reasons are often not addressed but are most important to understanding the rise in demand for technology-as-a-service and how it is the most reasonable way to pay for your technology and support services available in today's market. Read More
