Over the past 30 months, we surveyed over 194 US-based technology integrators. Despite these findings, it is still astonishing that integrators are not making dramatic changes to their business model or are still only dabbling in services as opposed to building complete strategies around them. Look at the below four data points and let’s unpack why more integrators are not selling services and ... Read More
View this recent podcast with President of PTG, Bill Fons, and Managing Partner of TAMCO, Paul Metzheiser as they discuss the ecosystem of the as-a-service model. Together, they break down the challenges, misconceptions and benefits of this unique business model. Read More
Technology-as-a-service. It seems to be everywhere as of late. The market is demanding it more than ever and integrators are discovering its importance in leveraging it to build sustainable and predictable recurring monthly revenue (RMR) for business. Read More
The short answer is NO! Technology-as-a-service, hardware-as-a-service, device-as-a-service, and any other related as-a-service solutions are not the same as a lease. Read More
I've been on the procurement side of the technology industry for over 25 years, singing the praises of recurring revenue, trying to help integrators attain it. While many understand the concept of monthly recurring revenue (MRR) and believe in its value, most end up expressing hesitation about even attempting to make a recurring revenue sale, like a technology-as-a-service solution sale. Read More
by: Paul Metzheiser
When analyzing the right payment option to pay for an organization's technology solution there is more to consider than the lump sum price nowadays. Integrators are becoming more concerned with things like building recurring revenue, contractual customer loyalty, profitability, and customer lifetime value. Customers are more interested in the use of their technology opposed to the need for ... Read More
Businesses and organizations should never use capital expense (CAPEX) funds to pay for their audio visual solution equipment like displays, cameras, speakers, mics, control panels, and related components, even if they have the cash to do so. Period. It may seem like a bold statement since customers have been exchanging cash for AV systems since the infancy of the industry. The truth is, when you ... Read More
Businesses and organizations should never use capital expense (CAPEX) funds to pay for their security solution equipment like cameras, DVRs/NVRs, VMS, monitors, and related components, even if they have the cash to do so. Period. It may seem like a bold statement since customers have been exchanging cash for security systems since the infancy of the industry. The truth is, when you unpack the ... Read More
Making the switch to service revenue is something many integrators know they need to invest into, but seem to be having a tough time with getting it off the ground. A lot of the struggles just have to do with old habits being hard to break. The as-a-service approach is much different than the traditional one-and-done type of selling. That is why in order to make the shift successfully you have to ... Read More
