by: Scott Morgan
When it comes to providing technology solutions, many sales teams assume that leasing primarily benefits customers who lack the budget for upfront purchases. However, even organizations with substantial capital will choose leasing over an outright cash purchase. Why? Because leasing offers distinct financial and strategic advantages that align with smart business practices. Here are three key ... Read More
It is one of the most common frustrations we hear from IT solution sales professionals. “We need more leads” or “we need more qualified leads.”We get it, the marketplace is becoming more and more competitive and finding leads is an unanimous priority. This reality only makes it more critical that you use every possible tactic and strategy to convert the leads you do have and maximize the lifetime ... Read More
1. What technology solution will meet our needs? 2. Who do we trust to install and support it? 3. How will we pay for it? Do you have an answer for all three? You better! As a VAR or MSP of technology solutions, your organization is obviously in the business of recommending a technology solution to meet a customer’s needs. And of course you will exalt the many reasons that yours is the best ... Read More
